Week 25: CBS wins in viewers and 25-54

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CBSPERSON OF INTEREST, the season’s top new series, delivered season-high ratings and was the week’s top scripted program in viewers and top drama in adults 18-49 and adults 25-54 as CBS won the week in viewers and adults 25-54 (tie), according to Nielsen live plus same day ratings for the week ending March 11.


In adults 18-49, PERSON OF INTEREST was the week’s top drama – CBS’s fifth consecutive week with the top drama in adults 18-49.  PERSON OF INTEREST was also the week’s top new program in adults 18-49.  THE BIG BANG THEORY and a rebroadcast of a THE BIG BANG THEORY SPECIAL were the week’s top comedies/scripted series in adults 18-49.

Rebroadcasts of NCIS, NCIS: LOS ANGELES and THE BIG BANG THEORY SPECIAL delivered more viewers than any scripted programs on the competition.

CBS has 14 of the week’s top 17 program in viewers and 20 of the top 30.

For the week in viewers:  CBS (9.51m), FOX (6.95m), NBC (6.01m) and ABC (5.48m).    Season-to-date:  CBS (12.13m), FOX (9.14m), ABC (8.31m) and NBC (7.82m).

For the week in households: CBS (6.0/10), FOX (4.1/07), NBC (3.8/06) and ABC (3.6/06).  Season-to-date:  CBS (7.6/12), FOX (5.4/09), ABC (5.3/09) and NBC (4.8/08).

For the week in key demographics, CBS was tied for first in adults 25-54 (2.8/07, with FOX), second in adults 18-49 (2.0/06).  Season-to-date, CBS is first in adults 25-54 (4.1/10) and second adults 18-49 (3.1/08, -0.2 behind FOX).  Season-to-date, CBS is up +4% in households, +1% in viewers, +2% in adults 25-54 and +3% in adults 18-49 compared to last year.

CBS Weekly Highlights:

SURVIVOR: ONE WORLD was second in households (6.3/10), viewers (10.78m), adults 25-54 (4.3/11) and adults 18-49 (3.2/09).  Compared to last week, SURVIVOR: ONE WORLD was up +2% in households (from 6.2/10), +5% in adults 25-54 (from 4.1/10), +10% in adults 18-49 (from 2.9/08) and added +130,000 viewers (from 10.65m, +1%).

THE BIG BANG THEORY was first in adults 25-54 (6.4/17), adults 18-49 (5.1/15), adults 18-34 (3.7/13) and second in both households (9.2/15) and viewers (15.05m).  THE BIG BANG THEORY was the night’s #1 program in adults 25-54 and adults 18-49.

PERSON OF INTEREST was first in households (9.6/15), viewers (15.67m), adults 25-54 (4.8/11) and adults 18-49 (3.4/09).  PERSON OF INTEREST posted series-high deliveries in households, viewers, adults 25-54 and adults 18-49.

THE MENTALIST was first in households (8.7/15), viewers (13.84m), adults 25-54 (3.9/10) and adults 18-49 (2.8/08).  THE MENTALIST was up +5% in both households (from 8.3/14) and adults 25-54 (from 3.7/09), +8% in adults 18-49 (from 2.6/07) and added +480,000 viewers (from 13.36m, +4%) from the last first-run episode on Feb. 23, 2012.

— On Friday, CBS was first in households (6.6/11), viewers (10.58m), adults 25-54 (2.7/07) and adults 18-49 (1.8/06).  CBS won 24 of 25 Fridays this season in viewers.

UNDERCOVER BOSS was first in households (5.9/10), viewers (9.40m), adults 25-54 (3.0/08) and adults 18-49 (2.0/07).  UNDERCOVER BOSS was Friday’s #1 program in adults 25-54 and adults 18-49.

THE MENTALIST FRIDAY SPECIAL (S) was first in households (7.1/12), viewers (11.34m), adults 25-54 (2.7/07) and adults 18-49 (1.8/05).  THE MENTALIST was the night’s #1 program in viewers.  

BLUE BLOODS was first in households (7.0/12), viewers (11.01m), adults 25-54 (2.4/06) and adults 18-49 (1.6/05). 

60 MINUTES was first in households (6.9/12), viewers (10.53m), adults 25-54 (2.5/07) and adults 18-49 (1.7/06).

THE AMAZING RACE 20 (5.5/09, 9.65m) was first in viewers, adults 25-54 (3.9/09) and tied for first in adults 18-49 (2.9/08, with ABC).  Compared to last week, THE AMAZING RACE was up +4% in adults 18-49 (from 2.8/07), even in adults 25-54.

THE GOOD WIFE was first in households (6.4/10) and viewers (9.88m).

CSI: MIAMI was first in households (6.9/11), viewers (10.72m) and tied for first in adults 25-54 (3.0/07, with NBC).  Compared to last week, CSI:MIAMI was up +6% in households (from 6.5/11), +7% in adults 25-54 (from 2.8/07), even in adults 18-49 (2.1/05) and added +580,000 viewers (from 10.14m, +6%).

CBS top programs of the week:  #4 PERSON OF INTEREST (an average of 15.67m viewers), #5 THE  BIG BANG THEORY (15.05m), #6 NCIS (R) (14.49m), #7 THE MENTALIST (13.84m), #8 THE BIG BANG THEORY SPECIAL (R) (S) (12.41m), #9 NCIS: LOS ANGELES (R) (12.10m), #10 THE MENTALIST FRIDAY SPECIAL (S) (11.34m), #11 BLUE BLOODS (11.01m), #12 SURVIVOR: ONE WORLD (10.78m), #13 CSI: MIAMI (10.72m), #14 60 MINUTES (10.53m), #15 THE GOOD WIFE (9.88m), #16 THE AMAZING RACE 20 (9.65m), #17 UNDERCOVER BOSS (9.40m), #21 CSI: CRIME SCENE INVESTIGATION (R) (8.34m), #22 UNFORGETTABLE (R) (8.33m), #24 TWO AND A HALF MEN  (R) (7.94m), #26 CRIMINAL MINDS (R) (7.15m), #29 2 BROKE GIRLS (R) (7.00m) and #30 MIKE & MOLLY (R) (6.89m).

Prime averages are based on the following hours of rated broadcasts in Week #25:

CBS – 22 hours

NBC – 22 hours

ABC – 22 hours

FOX – 15 hours

NATIONAL NIELSEN SUMMARY – PRIMETIME

Week #25 of 2011-12 Season (ending: 03/11/12)

2011-12

VIEWERS

(000)

CBS                9,513

NBC                6,005

ABC                5,479

FOX                6,947

A25-54

Rtg      Sh

CBS                2.8       7

NBC                2.2       6

ABC                2.0       5

FOX                2.8       7

A18-49

Rtg      Sh

CBS                2.0       6

NBC                1.8       5

ABC                1.6       5

FOX                2.4       7

NATIONAL NIELSEN SUMMARY -PRIMETIME

SEASON-TO-DATE RATINGS REPORT (09/19/11-03/11/12)

2011-12

VIEWERS

(000)

CBS                12,131

NBC                7,817

ABC                8,309

FOX                9,139

CW                  1,761

A25-54

Rtg      Sh

CBS                4.1       10

NBC                3.1       8

ABC                3.1       7

FOX                3.8       9

A18-49

Rtg      Sh

CBS                3.1       8

NBC                2.7       7

ABC                2.5       7

FOX                3.3       9

(Source: CBS)


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