Week March 22: ABC’s ‘Jimmy Kimmel Live’ audience increases

0

During the week of March 22, 2010, ABC’s Jimmy Kimmel Live saw week-to-week increases of 10% in Total Viewers and 22% in Adults 18-49.  In addition, JKL was up by 72% in Adults 18-34, posting the late-night program’s best Adult 18-34 number in 6 weeks – since w/o 2/8/10.  
 
On Monday (3/22/10), featuring actress Demi Lovato, host Tom Bergeron and musical guest The All-American Rejects, JKL turned its second-best performance on the night in Adults 18-49 in over 1 year (behind only 3/1/10 which was also the re-premiere of Leno on the Tonight Show) – since 3/2/09.  


ABC’s Jimmy Kimmel Live beat NBC’s Late Night with Jimmy Fallon on Monday by 24% in Total Viewers and by 16% in Adults 18-49, topping the NBC late-night program in viewers on the night for the 2nd time in the last 3 Mondays.  

ABC’s JKL topped TBS’ Lopez Tonight on Monday by 108% in Total Viewers and by 48% in Adults 18-49.

(source: information from ABC)


SHARE
Previous articleNo retrans agreement for Citadel and DirecTV
Next articleNothing New Under the Sun
RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.