CBS’s 60 Minutes will soon have its own website: 60 Minutes Overtime (60MinutesOvertime.com), will launch on 9/26, the same evening as the 43rd season premiere. Each week, 60 Minutes will produce three original stories derived from the broadcast’s weekly television segments and from its enormous archive.
Story elements will be shot and produced exclusively for the online audience, who will be taken behind the scenes where they see the process of producing stories and get the perspective of the show’s correspondents and staffers. One of the online segments will be promoted with an announcement during the Sunday airing that directs viewers to 60minutesovertime.com. The site will also have enhanced feedback and social media sharing capabilities, which will contribute to a growing fan base on Facebook.
Executive Editor Bill Owens will oversee the programming of the site, working with the broadcast’s Executive Producer Jeff Fager and staff members to produce extra multimedia content each week.
Additionally, via a new app, 60 Minutes content will soon be available for the first time on the Apple iPad.