For nearly 27 years beginning in March 1984, an accomplished Adult Contemporary radio programming executive opened the doors to a highly successful consultancy built on his years of experience that started on-air with a Pittsburgh radio station, at age 15.
As of today (10/4), this return to consulting work now includes influencing Sun Broadcast Group in its network and syndication efforts.
Mike McVay and his McVay Media has been inked as a consultant to Sun, serving as an adviser to CEO Jay Bailey. McVay will assist the company as it grows its product line.
“I’m excited to work with Jay, a long-time friend and associate, in helping him develop new revenue streams for his business,” McVay said.
Bailey joked, “Mike got sick and tired of me dressing better than him so he demanded payment!”
Speaking seriously, he added, “Mike has been such great council and an amazing friend to me over the last decade. When he told me he would be working with companies directly though his consultancy, I couldn’t jump in line fast enough. I’m thrilled and honored to have him as a more permanent advisor to help Sun soar into 2020!”
Sun Broadcast Group is conducting a 2020 Upfront at the Plaza Hotel in New York on the evening of October 4. McVay will be joining Bailey and Sun’s entire team of back-office staff and on-air talent.