A Terrible Thursday For Media Stocks

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It was a down day for U.S. financial markets, as the Dow Jones Industrial Average fell 122.35 points, to 26,307.79. Nasdaq was off 12.87 points, to 8,036.77. For media stocks, there was a lot of downward movement. That said, Comscore‘s struggles continued to raise eyebrows on Wall Street.


The audience measurement and consumer data company’s shared finished Thursday’s trading off 11 cents, to $12.17.

A big dip was seen in the closing minutes of Thursday’s trading, bring SCOR to a fresh five-year low and officially killing a Q1 rally that saw a rebound of shares to $21.81, following a seven-month slide from $25 to $14.43 seen between May 1 and December 1, 2018.

Comscore still has a 1-year target estimate of $24.80. But, those sorts of closing prices haven’t been seen in 11 months.

Bryan Wiener

The company was further bruised on Wednesday when American City Business Journals revealed that former CEO Bryan Wiener — who held the role for less than a year — earned upward of $6.8 million in total compensation in 2018, a SEC filing confirms.

Ex-President Sarah Hofstetter, who was appointed on Oct. 4, 2018, and also resigned the same day as Wiener, made about $2.78 million in total compensation, most of it in the form of restricted stock and stock awards.

Meanwhile, Veritone shares were down 2.3% to $5.97, as Beasley Broadcast Group suffered a 1% dip, to $3.80.

Entercom was also a big decliner, shedding 38 cents to land at $6.44.

TEGNA was off 3% to $15.35.

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