ABC #1 Wed. for entertainment in 18-49


ABC Wednesday Prime (8-11pm – 7.0 million and 2.2/6 in AD18-49):  Up against Fox’s World Series Game 1, ABC delivered the #1 entertainment program on Wednesday in Adults 18-49, with Modern Family (3.8/10) holding the top series position on the night for the 5th straight week this season.  With DVR playback included, the ABC comedy will move well ahead of the World Series as the night’s #1 TV show overall.

The Middle (8-8:30pm – 8.2 million and 2.1/7 in AD18-49):  At 8pm, ABC’s The Middle returned after the prior week’s pre-emption with 100% retention of its overall audience from two weeks ago and pacing within 1-tenth of rating point in Adults 18-49, while hitting a season-high with Kids 2-11.  The Middle’s 100th episode was the #1 entertainment program in its half-hour ahead of Survivor with Adults 18-34, Women 18-34 and Teens 12-17.

Back in the Game (8:30-9pm – 6.2 million and 1.7/5 in AD18-49): In the 8:30pm half-hour, ABC’s Back in the Game continued to outdeliver NBC’s Revolution by wide margins, beating the sophomore drama by 1.2 million viewers (6.2 million vs. 5.0 million) and by 31% in Adults 18-49 (1.7/5 vs. 1.3/4).

Modern Family (9-9:30pm – 10.3 million and 3.8/10 in AD18-49):  More than doubling its Adult 18-49 lead-in (+124%) at 9pm, ABC’s Modern Family (3.8/10) dominated its entertainment competition in the half-hour, beating CBS’ Criminal Minds by 41% (2.7/7) and NBC’s L&O: SVU by 171% (1.4/4).  The ABC comedy dominated the half-hour to stand as the night’s #1 TV show overall across all key Women demos (W18-34/W18-49/W25-54).

Super Fun Night (9:30-10pm – 6.0 million and 2.2/6 in AD18-49):  In the 9:30 p.m. half-hour, ABC’s Super Fun Night was up week to week in Adults 18-49 (+5%) and Adults 18-34 (+6%). The freshman ABC comedy was the #1 series in the half-hour with Adults 18-34 and Women 18-34.

Nashville (10-11pm – 5.8 million and 1.7/5 in AD18-49):  At 10pm, ABC’s Nashville held steady week to week in Adults 18-49 and grew 8% in Adults 18-34.  In addition for the 5th week in a row, Nashville beat out CSI in the hour with Women 18-34.  On average, Nashville gets a much bigger lift than CSI in the Live +7 Day ratings (60% vs. 48%) and is leads the CBS drama in the final playback data for the season at a 3.2 rating (vs. a 3.1 rating).