According to the latest data from Nielsen VideoCensus for September, with the last week of the month marking the start of the 2009-10 TV season, ABC.com (5.5 million UVs) stood as the No. 1 online broadcast site for the month in Unique Viewers, beating CBS Television by 15% (4.8 million UVs), NBC.com by 49% (3.7 million UVs), Cwtv.com by 206% (1.8 million UVs) and Fox Broadcasting by 224% (1.7 million UVs).
• ABC.com was up over the previous month by 2.3 million Unique Viewers (3.2 million UVs – August 09), delivering the site’s largest UVs count in 4 months – since May 09.
Program Highlights – Unique Viewers (September ‘09)
For viewing of full episodes and short-form content, ABC.com owned 6 of the Top 10 programs during September ’09, including the No. 1 program with freshman drama, “FlashForward.”
• Among Unique Viewers, No. 1 ranked “FlashForward” (1.501 million Unique Viewers) held the highest UV number for any program on an online broadcast site in 4 months – since May 09. In addition, ABC.com has had the No. 1 broadcast entertainment show online in every month of 2009.
• The rest of the Top 10 include “Dancing with the Stars” (No. 2 – 1.085 million Unique Viewers), “Modern Family” (No. 4 – 723,000 UVs), “Grey’s Anatomy” (No. 5 – 682,000 UVs), “ABC Start Now” (No. 7 – 565,000 UVs) and “the forgotten” (No. 10 – 477,000 UVs).
Program Highlights – Total Streams (September ‘09)
For Total Streams, ABC.com owned 3 of the Top 4 shows in September ’09 with “Grey’s Anatomy” (No. 1 – 10.0 million Total Streams), “Dancing with the Stars” (No. 2 – 7.8 million TS) and “FlashForward” (No. 4 – 7.0 million TS).
