ABC is Daytime’s No. 1 network with Women 18-49

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Fringe Ratings Report: ABC Daytime Programming – Week of May 17, 2010. ABC is Daytime’s No. 1 Network with Women 18-49. “One Life to Live” Posts the Show’s Best Ratings in More Than 2 Months in Women 18-49 and Women 18-34.


ABC Delivers 3 of Daytime’s Top 4 Programs in Women 18-49 and 4 of the Top 5 in Women 18-34.

ABC Daytime: ABC ranked as Daytime’s No. 1 network with Women 18-49 (1.1 rating/753,000 – tie).

“One Life to Live” hit a 10-week high in Women 18-34 (0.7 rating/247,000 – tie) and Women 18-49 (1.1 rating/735,000 – tie) – since week of 3/8/10.

In Women 18-49, “General Hospital” (No. 2 – 1.3 rating/848,000), “The View” (No. 3 – 1.2 rating /792,000) and “One Life to Live” (No. 4T – 1.1 rating/735,000) placed in Daytime’s Top 4 programs.

In Women 18-34, “General Hospital” (No. 2T – 0.9 rating/316,000), “The View” (No. 5T – 0.7 rating/253,000), “One Life to Live” (No. 5T – 0.7 rating/247,000) and “All My Children” (No. 5T – 0.7 rating/229,000) ranked among Daytime’s Top 5 programs.

Following are the Daytime Lineup averages, plus Top 5 Programs Ranks – Week of May 17, 2010:

Daytime Rank:        Total Viewers                Women 18-49 (Rtg/000s)
                No. 1 CBS    3.54 million        No. 1 ABC    1.1/753,000
                No. 2 ABC    2.70 million        No. 2 CBS    1.1/710,000
                No. 3 NBC    2.55 million        No. 3 NBC    1.1/696,000

Top 5 Daytime Programs in Women 18-49 (rank based on rating)

Program                    Net                 Rtg/000s
The Young & the Restless   CBS   1.8/1.16 million
General Hospital           ABC   1.3/848,000
The View             ABC   1.2/792,000
One Life to Live   ABC   1.1/735,000
Days of Our Lives          NBC   1.1/710,000

(Source: ABC –  NTI, Live + Same Day:  Week of 5/17/10. All ranks based on rating unless otherwise noted. “Price is Right” based on 11:00 a.m.-12:00 p.m. average. Ties are based on rating.)