ABC tops with kids on Halloween

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ABCNote:  Overall TV usage levels were down week to week on Wednesday night in Homes (-5%) and among Adults 18-49 (-7%), due to Halloween and the ongoing impact of Hurricane Sandy, with millions of homes still without electricity.  Also, the time-period based Fast Affiliate Ratings are subject to greater adjustments than normal due to preemptions resulting from Hurricane Sandy.


ABC took second place on Halloween night in Adults 18-34 and across all key Women (W18-34/W18-49/W25-54), while ranking as the #1 broadcast net with Kids 2-11. For its 5th straight broadcast this season, ABC’s Modern Family finished as Wednesday’s #1 TV show among Adults 18-49.

At 8pm, ABC’s encore telecast of It’s the Great Pumpkin, Charlie Brown won its half-hour among Adults 18-49, beating out CBS’ Survivor by 17%.  The animated PEANUTS special also delivered the #1 position in the half-hour with Adults 18-34 and Kids 2-11.   It’s the Great Pumpkin, Charlie Brown was up over its year ago telecast (on 10/27/11) in both Total Viewers (+7%) and Adults 18-49 (+17%), marking its best numbers in 3 years – since 10/27/09.  In addition the program delivered ABC’s highest Kids 2-11 rating in the time period in nearly 2 years – since 11/10/10.

At 8:30pm, ABC’s The Neighbors continued to dominate its freshman comedy competition, defeating NBC’s Guys with Kids by 1.9 million viewers and by 29% in Adults 18-49.  The ABC family comedy beat out Survivor in the half-hour with Adults 18-34 and Women 18-34 and won its slot among Kids 2-11.  Jumping 27% week to week in Kids 2-11, the ABC family comedy posted a new series high for its 3rd straight telecast.

Surging over its lead-in to dominate the 9pm half-hour in Adults 18-49, ABC’s Modern Family outdelivered runner-up CBS’ Criminal Minds by 41%.  In addition to standing as Wednesday’s #1 TV show in Adults 18-49, Modern Family was also the night’s top-rated program with Adults 18-34 and Adults 25-54.

In the 9:30pm half-hour, ABC’s Suburgatory finished as the #1 scripted show among Adults 18-34, Men 18-34 and Women 18-34.

During the 10 o’clock hour, ABC’s Nashville was once again the #1 new drama in viewers and young adults, increasing its advantage over NBC’s Chicago Fire week to week to 20% in Adults 18-49, up from an 11% advantage the prior week.  In addition, ABC freshman Nashville dominated CBS’ veteran CSI for the 4th week in a row in Adults 18-34 and Women 18-34 to win the hour.  Based on Live + 7 Day ratings, Nashville shot up over its Live + Same Day numbers by 50% in Adults 18-49 (+1.4 rating) and by 40% in Total Viewers (+3.53 million), delivering a 4.2 young adult rating and 12.5 million viewers for its debut telecast.