At 8pm, ABC’s replay of The Middle dominated its repeat comedy competition.
With repeat comedies from 8-10pm (The Middle/Suburgatory/Modern Family/Happy Endings) and a replay of Revenge at 10pm, ABC beat NBC by 50% and Fox’s encore comedy line-up (from 8-10pm) by 20% on Wednesday night among Adults 18-49. ABC also finished as the 2nd-most-watched network on the evening.
At 8pm, ABC’s replay of The Middle dominated its repeat comedy competition in the half-hour among Total Viewers and Adults 18-49, leading NBC’s Up All Night by 1.9 million viewers and 30% in young adults and Fox’s Raising Hope by 2.8 million viewers and 44% in young adults.
ABC’s encore Suburgatory outperformed repeats of both NBC’s Whitney and Fox’s Raising Hope by 75% each with Adults 18-49 in the 8:30pm half-hour, while outdrawing the NBC sitcom by 1.9 million viewers and the Fox sitcom by 2.3 million viewers. The freshman ABC sitcom won its slot in Women 18-49.
Standing as the top comedy of the night, ABC’s replay Modern Family at 9pm ranked #2 in both viewers and young adults, while finishing #1 with Women 18-34. Head to head against Fox’s repeat New Girl in the half-hour, Modern Family more than doubled the Fox sitcom’s overall audience (+115%) and nearly doubled in Adults 18-49 (+90%).
Like its lead-in, a replay of ABC’s Happy Endings beat Fox’s New Girl during the 9:30pm half-hour in both Total Viewers (+25%) and Adults 18-49 (+9%).
(source; ABC)
