ABC's late-night w/ 'Nightline' and 'Jimmy Kimmel Live' sees growth

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ABC Grows its Overall Audience in Late-Night Year to Year.


 “Nightline” is No. 1 Season to Date Among Adults 25-54 and Total Viewers for First Time Since 1993.

“JKL” Tops CBS’ “Ferguson” in Key Adults for the 7th Week in a Row.

ABC Late-Night (Monday – Friday)
During the week of February 7, 2011, ABC grew its overall audience in late-night over the same week last year (2.36 million vs. 2.34 million) for the 5th time in the last 6 weeks.

For the 3rd week in a row, ABC topped NBC in late-night among Adults 25-54 (+5% — 1.12 million vs. 1.07 million).

“Nightline” (Monday – Friday)
During the week of February 7, 2011, ABC News’ “Nightline” drew 3.76 million Total Viewers, 1.58 million Adults 25-54 and 1.18 million Adults 25-54, according to Nielsen Media Research. 

Season to date, “Nightline” ranks in first place among Total Viewers and Adults 25-54.  This is the first time that “Nightline” has been in first place at this point in the season since at least the 1993-94 season, when “Letterman” began on CBS. In addition, “Nightline” is up by +3% in Adults 25-54 season to date compared to the same point last year.

“Jimmy Kimmel Live” (Monday – Friday)
In its new time slot, ABC’s “Jimmy Kimmel Live” built by 4% in Adults 18-49 (732,000 vs. 706,000) and by 12% among Adults 18-34 (274,000 vs. 245,000) over its performance in its previous time slot this season. In fact, “JKL” improved its lead-in retention among both young adult demos, retaining a strong 78% of its “Nightline” lead-in among Adults 18-34 (274,000 vs. 351,000) for the week of February 7, 2011.

ABC’s “JKL” beat CBS’ “The Late Late Show with Craig Ferguson” by 10% in Adults 18-49 (732,000 vs. 666,000) and by 17% in Adults 18-34 (274,000 vs. 235,000), marking the 7th week in a row “JKL” beat the CBS late-night program in both young adult demos.

Late-Night Rank:       

    TOTAL VIEWERS  A18-49(000)  A25-54(000)
ABC   2,360,000      875,000    1,120,000
CBS   2,720,000      925,000    1,240,000
NBC   2,440,000      910,000    1,070,000

(Source: ABC – The Nielsen Company, Live + Same Day National Program Ratings for week of 2/07/11, or as dated.  Comparisons based on 000s. ABC Late-Night = “Nightline” and “JKL”; CBS Late-Night = “Letterman” and “Ferguson”; NBC Late-Night = “Tonight Show,” “Fallon” and “Carson Daly.” “JKL” new time slot = 12:02 am. “JKL” previous time slot (9/20/10-2/2/11) = 12:06 am)