ABC's 'Modern Family' solid Wednesday ratings

0

ABC ranked #1 from 8-10pm with its 2-hour comedy block. Modern Family stood as the definitive #1 TV show.


With its Wednesday schedule returning to regular originals for the first time in 3 weeks (following pre-Thanksgiving specials and then a week of repeats), ABC finished in a virtual 3-way tie for #1 with CBS and Fox among Adults 18-49, as all 3 nets paced within 1-tenth of a rating point and tied in audience share. 

ABC ranked #1 from 8-10pm with its 2-hour comedy block, edging out CBS (+3%) and beating Fox’s primetime line up by double digits (+13% over 90-minute The X Factor/I Hate My Teenage Daughter).  ABC’s Modern Family stood as the definitive #1 TV show of the night, topping the #2 show by an impressive 47% in the key young adult sales demo (CBS’ Criminal Minds tied for #2).

At 8pm, ABC’s The Middle dominated its comedy competition, beating out NBC’s Up All Night by 3.8 million viewers and by 56% in Adults 18-49.  In addition, the ABC comedy ranked #2 in the half-hour among Adults 18-34 and Women 18-34, beating out CBS’ Survivor: South Pacific by strong margins.

For its 10th straight first-run broadcast this season, The Middle grew year to year with Adults 18-49 (+17%).

At 8:30pm, ABC’s Suburgatory held 100% of its Adult 18-49 lead-in and built by double digits with Adults 18-34 (+14%) and Women 18-34 (+16%).  Finishing a strong #2 in its slot to the second half-hour of The X Factor, ABC’s Suburgatory defeated Survivor by a resounding 60% in Adults 18-34 and by 61% in Women 18-34.

Suburgatory scored its best numbers since the beginning of November with Adults 18-34 and key Women (W18-34/W18-49).

For the new ABC comedy’s 9th time in as many original airings, Suburgatory significantly improved its half-hour over the year-ago comedy (Better with You) with viewers (+13%) and young adults (+27%).

Gaining on its lead-in at 9pm to win its time slot by huge margins over The X Factor (+47%) and Criminals Minds (+56%), ABC’s Modern Family registered as Wednesday’s #1 TV program in Adults 18-49 for the 9th straight first-run telecast this season.

Bettering its year-ago performance on each first-run airing this season, Modern Family surged year to year by 1.0 million viewers and by 19% in Adults 18-49.

During the 9:30pm half-hour, ABC’s Happy Endings toppled its X Factor-fueled comedy competition, overshadowing Fox’s I Hate My Teenage Daughter by 1.1 million viewers and by 38% in Adults 18-49.  Winning its time period with Adults 18-34 and Women 18-34, the ABC sophomore comedy qualified as the #1 scripted series in its slot for its 9th consecutive original broadcast on both measures.

ABC’s Happy Endings improved its slot over the year-ago night by 12% in Adults 18-49.

From 10-11pm, ABC freshman drama Revenge ran in a near tie for first place in its hour among Adults 18-49 with CBS’ veteran CSI (pacing within 1-tenth of a rating point), while ranking #1 in the hour with Adults 18-34 and across all key Women (W18-34/W18-49/W25-54).

ABC’s Revenge marked a 5-week high with Women 18-34.

On average this season, Revenge is delivering huge year-over-year improvement for ABC during Wednesday’s 10 o’clock hour, boosting the time slot by 91% in Total Viewers and by 143% in Adults 18-49 over original drama series programming during the same weeks last year. In fact, Revenge is ABC’s top series in the hour in over 4 years with viewers and young adults – since Lost during the 2006-07 TV Season.

(source: ABC)