Adam Jacobson has been named Editor in Chief of RBR+TVBR, according to Deborah Parenti, Executive Vice President and Publisher of Streamline Publishing/Radio. “This is a huge, forward looking step for RBR+TVBR and we are extremely excited to have Adam on board to guide its editorial future. His extensive background in reporting and understanding of what executives and industry leaders need to know will make this daily newsletter a fresh, invigorating ‘must read’ for everyone involved at every level of the business side of the industry.”
A respected veteran journalist and advertising industry analyst, Adam’s previous experience includes editorial positions at former industry trade paper Radio & Records. In addition, he has an expansive background as a corporate multicultural strategist and marketing consultant. His widely cited annual Hispanic marketing white papers have earned him a highly respected reputation throughout the industry.
Over the years, Jacobson’s insight has been tapped for his radio-industry experience on NPR, Wisconsin Public Radio, USA TODAY, New York Post, and ABC World News Tonight, among other news providers, and as a Hispanic marketing expert by Agence France-Press and the Los Angeles Times.
“I’m extremely excited for the opportunity to expand and enhance RBR+TVBR’s legendary coverage of the broadcast industry, as well as today’s integrated digital platforms,” Jacobson says. “For many years, RBR+TVBR has provided an intelligent and insightful voice, not only for C-Suite executives, but also for those in the legal, financial and regulatory areas of the industry. Radio and TV continue to have an important story to tell, and as digital has evolved as a key factor across all media and marketing platforms, RBR+TVBR will focus on all of the aspects of those stories top decision-makers need to know and understand.”
Reporting on the business of radio and television broadcasting since 1983, RBR+TVBR is an authoritative, independent trade publication for broadcasters, agencies & advertisers, Wall Street, politicians and technical professionals–which have embraced it as an accurate, credible and unbiased source of information.
The RBR+TVBR morning newsletter delivers key financial, regulatory and legal news impacting the broadcast industry every business day of the year. RBR+TVBR offers daily free content via electronic delivery, but also offers subscription only content for those seeking deep business intelligence and stories not available to the general market.