AdLarge Media and KMG Networks expanded their representation of News/Talk radio in a partnership with Harris Media, the producer of Control Room Pro, a suite of digital production field and studio tools. AdLarge will lead the national ad sales effort, while KMG Networks will spearhead radio station distribution. The two firms share a similar relationship on behalf of several radio and digital products and services.
“Most of the new digital and mobile programs for broadcast radio are consumer-facing,” observed Lee Harris, Founder, Harris Media. “We focused on the development of cutting edge newsroom and radio station field tools that expedite the gathering of news-related material for anchors and streamlined the field reporting process.”
“Control Room Pro tools already are proven winners in the News/Talk marketplace, including top stations like WINS-AM, New York, WCBS-AM, New York, and KYW-AM, Philadelphia,” said Gary Krantz, KMG CEO. “News/Talk stations have a high overhead on field equipment and in-studio production programs. These digital products fill a clear marketplace need by increasing productivity and decreasing equipment and production library costs. Radio station affiliates will experience positive bottom line results,” Krantz added.
“Control Room Pro has revolutionized the live reporting and broadcast studio experience,” said Frank DeSantis, Vice President, Business Development,” AdLarge Media. “The national distribution of these digital and mobile must-have programs will deliver great heritage stations and major markets to our advertisers.”
The Control Room Pro suite includes:
–Anchor Dashboard – customizable dashboard that displays essential anchor information – weather, sports, stock market, etc. – eliminating time-consuming tasks.
–Live Report Pro – a mobile App for broadcast-quality, live field reporting on an iPhone, iPad, or Android, featuring a built-in recorder, editor, and script screens. While designed for news/talk stations, the Live Report Pro App works for any station that has air personalities or reporters in the field.
–Motion Mixes – an easy-to-use controller interface music production package that “rewrites” the music in real-time, changing tempo and tone to match the content at the push of a button.