AlphaTrade.com, a provider of financial information and digital media promotions, has partnered with Jones Radio Networks to bring a text-messaging sweepstakes to millions of professional and college football fans during this coming football season. Fans listening to games over JRN who enter the sweepstakes have an opportunity to win an all expense paid trip to a pro football game at the end of the season.
JRN airs professional and college football games each weekend over approximately 200 affiliate stations in markets which include most major cities, nationwide. AlphaTrade will run over 200 :30 second radio spots during these broadcasts which air from August through January, promoting the sweepstakes. Listeners will be urged to immediately send in their premium text-message entries for a chance to win the super prize-an all expense paid trip to a game at the end of the football season. Source Communications, AlphaTrade’s sports marketing and advertising agency of record, spearheaded the deal with Jones MediaAmerica.