Riedel Communications has further strengthened its North American sales presence with the appointment of a regional sales manager for the Southeastern U.S.
Based in Florida, he will report directly to Rich Zabel, Vice President of Sales for Riedel Communications North America.
Taking the role is Ashley D. Condon, an 18-year veteran of the broadcast and professional video industries.
Prior to joining Riedel, he was sales manager for the Western U.S. and Canada for iHeartMedia, specializing in master control automation, digital workflows, and managing content chains from creation to monetization.
Condon also served as strategic vertical sales manager for Avid Technologies and director of sales for Florical Systems, where he represented clients including Nexstar, Golf Channel, CNN, Gray/Raycom, NBC, FOX, and ABC O&Os.
“We’re excited to have Ash on board to represent Riedel in the southeast,” Zabel said. “He brings wide experience together with industry contacts that will serve us well as we continue to expand our customer base in the region. Ash is full of energy and enthusiasm, and I have no doubt he will be a tremendous asset.”