Another Country Heard From on Voltair


VoltairThe debate on the pros and cons of Voltair, which concern the question of whether it has any effect at all, is continuing to move forward. The latest to weigh in: Marc Greenspan of The Research Director Inc.

Greenspan noted the efforts to show that Voltair has little or no effect on station ratings.

Please Login to view this premium content. (Not a member? Join Today!)