Updated at 5:25pm Eastern
As more Americans gain knowledge of NEXTGEN TV, the new digital broadcast TV standard powered by ATSC 3.0, two advantages for the consumer are coming in to play. First, and foremost, are “low-cost and high-quality” content sources. Second, and perhaps lesser known, are the data services tied to the new standard.
Edge Spectrum had been gathering low-power TV stations over the last three years in anticipation of NEXTGEN TV’s coming riches for the industry. Now, its Chairman/CEO — who also heads ARK Multicasting — is handing two more LPTVs to a different licensee, making it three in a week’s time.
We now know why it’s happening.