America’s Radio News Network (ARNN) has created a second short-form news network (“ARNN short-form”) featuring top and bottom of the hour news, breaking news bulletins, special reports and newsmaker interviews.
ARNN is already distributing three-hour blocks of all-news content to more than 275 affiliate stations, but with the huge trend for FM stations moving to spoken word, and more top of the hour news offerings on the plate now, this network is aimed at not only completing ARNN’s offering but competing with similar offerings from Fox Radio News, NPR, CBS Radio News, NBC News Radio and ABC Radio News.
“ARNN short-form,” launching 4/2, will also feature special reports, and hard hitting breaking news. ARNN long-form offers multiple three-hour news blocks. ARNN, combined with America’s Morning News, is heard daily 15 hours-a-day, 5 days-a-week.
The new 24/7 top and bottom of the hour news network uses ARNN’s long-form news staff and their access to newsmakers, audio actualities, breaking news reports and world-wide news partners.
ARNN CEO Mark Masters tells RBR-TVBR all about his strategy on this move. Listen to the audio, below:
[audio:Mark-Masters-031412.mp3|titles=mark Masters, CEO, ARNN]
