Audio Preferences of Connected Home Streamers


SpotifyHere then is the second half of the Spotify study we looked at earlier, which looks at households that have either abandoned or never joined the MVPD universe and links them to their favorite musical genres.

This information is useful for radio stations, given that cutting edge video consumers are also more likely to be audio streamers.

Click here to Login & view the full article & read our famous RBR+TVBR observation (Not a member? Join Today!)

Previous articleAiles Retains Leadership Role at Fox
Next articleIdaho AM Changes Hands
RBR+TVBR has been reporting on the business of broadcasting for nearly three decades. Beholden to no one, it is independently owned.