AutoTrader.com will supply new and used online car listings to Cox Television’s 15 stations across the country. The parent company of both AutoTrader.com and Cox Television is Atlanta-based Cox Enterprises.
"This will be a win-win for car buyers and car sellers," said AutoTrader.com President and CEO Chip Perry. "By bringing more unique visitors to AutoTrader.com to view our more than 3 million new and used cars listed for sale, car dealers and private sellers will have even more people looking at their cars. And by making our new and used car listings available to people coming to these stations’ individual web sites to look for cars, AutoTrader.com can increase the value of these web sites’ car listing sections to car shoppers, giving people more reasons to visit the sites more often."