Babbeling Bucks Rolling To Radio


The latest Media Monitors Spot Ten Radio report is out, and a language-learning software gaining in top-of-mind awareness — and consumer use — has emerged as one of the year’s more active campaigns involving AM and FM broadcast stations.

As seen below, Babbel is a big user of radio, and for the week ending Sept. 13 is the top spender — once iHeart podcasts and self promotion is negated from the data.

The other big news — stability among the spenders, as usual suspects such as GEICO, Progressive and The Home Depot are again highly active with radio campaign dollar allocation.


Please enter your comment!
Please enter your name here