Beasley Bids Adieu To Its CRO

0

The individual who has served as the Chief Revenue Officer of Beasley Broadcast Group since January 2015 has been relieved of her duties at the pure-play owner of radio stations, as the company has eliminated the role.


Heather Monahan learned last week of her departure, which ends a 14-year tenure at a company busily integrating the former Greater Media stations into the fold.

According to unconfirmed reports, Monahan did not have prior knowledge of Beasley’s decision to do away with the CRO role prior to being notified of her dismissal from the company.

Monahan joined Beasley in March 2003 as EVP/Sales, following a four-year stint as a Market Manager for Wilks Broadcasting.

As Beasley’s CRO, Monahan was charged with overseeing all sales of the company’s core radio, digital, and non-traditional revenue opportunities.

Monahan formally shared the news of her exit from Beasley via her Facebook page. She wrote, “After 14 years with Beasley Media Group, leadership has eliminated my CRO position. I want to thank my team, partners, clients and all of the amazing people that I have known over the years. It has been an emotional few days and I wanted to thank everyone for their love and support. If I have impacted you in any way over the last 14 years … I would love to hear from you!”

Monahan’s Facebook page can be accessed by clicking on the following link:

https://www.facebook.com/heathermonahanofficial/