Big night for The Voice on NBC


NBCMonday Results:

  • From      8-10 p.m. ET,      “The Voice” (4.4 rating, 12 share in adults 18-49, 11.8 million      viewers overall) delivered the #1 ratings of the night on ABC, CBS, NBC      or Fox in adults 18-49, 18-34 and 25-54, winning its highly competitive      time period in adults 18-49 by a 42 percent margin over ABC’s “Dancing      With the Stars” (3.1/8), up from  last week’s 31 percent (4.6 vs.      3.5).  Versus NBC’s averages in the time period this season prior to      “The  Voice,” last night’s telecast is up 144 percent in      18-49 rating (with a 4.4 vs. a 1.8) and up 111 percent in total viewers      (11.789 million vs. 5.587 million).
  • “The      Voice” is currently running within a tenth of a point of last week’s      fast-affiliate rating (4.5) and within 0.2 of a point of last week’s      official-national rating (4.6).  “The      Voice” has now generated NBC’s eight highest non-Olympic 18-49      ratings in this slot in four years      (since February 18, 2008).
  • From      its first half-hour to its fourth, “The Voice” this week grew by      23 percent in 18-49 rating (to a 4.8 from a 3.9), easily the most growth      over those two hours on ABC, CBS, NBC or Fox last night.
  • At      10 p.m. ET,      “Smash” (2.2/6 in 18-49, 6.4 million viewers overall)      matched its prior week’s rating in adults 18-49 (pending updates).  “Smash” is currently running      within 0.2 of a rating point of the time-period lead in adults 18-49 among      ABC, CBS and NBC and      is #1 in adults 18-34, women      18-34, men 18-34 (tie) and women 18-49.       Note that “Smash” grows by an average 37 percent above these      next-day “live plus same day” 18-49 ratings when Nielsen adds      the extra time-shifted viewing included in “live plus seven day”      results.
  • “Smash”      has now delivered NBC’s eight highest 18-49 ratings in this time period      since January 17, 2011 Last night’s “Smash” beat NBC’s time-period      average this season prior to “Smash” by 120 percent in 18-49 rating (with a 2.2 vs. a 1.0) and by 64      percent in total viewers (6.355 million vs. 3.864 million).
  • “The      Voice” and “Smash” led NBC to the nightlong ratings win in adults 18-49      and other key demographics NBC has now won seven of the last eight Mondays in 18-49 after having not won an in-season Monday with      regularly scheduled programming in four years

In Late-Night Metered Markets Monday night (the Austin and San Antonio markets are delayed):

  • In      Nielsen’s 56 metered markets, household results were: “The Tonight      Show with Jay Leno,” 2.9/7; CBS’s “Late Show with David      Letterman,” 2.3/6; and ABC’s combo of “Nightline,” 3.7/9;      and “Jimmy Kimmel Live,” 1.9/6.
  • In      the 25 markets with Local People Meters, adult 18-49 results were: “The      Tonight Show with Jay Leno,” 0.8/4; “Late Show,” 0.6/3;      “Nightline,” 1.1/5; and “Jimmy Kimmel Live,” 0.6/3.
  • At      12:35 a.m., “Late Night with Jimmy Fallon” (1.3/5 in      metered-market households) beat CBS’s “Late Late Show with Craig      Ferguson” (1.1/4 with an encore).  In the 25 markets with Local      People Meters, “Late Night” (0.4/3 in 18-49) topped “Late      Late Show” (0.3/2 with an encore).
  • At      1:35 a.m., “Last Call with Carson Daly” averaged a 0.8/4 in      metered-market households and a 0.3/2 in adults 18-49 in the 25 markets      with local people meters.

(Source: NBC)