Big Pharma pushes allergy products


Media MonitorsLast week in the Media Monitors’ TV SPOT TEN, McDonald’s drove through the pack to make it into #1 with 17,418 spots. Progressive pushed up from #13 to #2 with 14,918 ads, while Allegra landed at #3 with13, 616 spots.

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Carl has been with RBR-TVBR since 1997 and is currently Managing Director/Senior Editor. Residing in Northern Virginia, he covers the business of broadcasting, advertising, programming, new media and engineering. He’s also done a great deal of interviews for the company and handles our ever-growing stable of bylined columnists.