Bill Laird Says Farewell To Wisconsin Radio


In 1956, Dorothy Laird launched a Class B AM radio station in the Wisconsin town of Waupaca, forming Laird Broadcasting. In 1967, she delved into the budding riches of FM radio by adding a Class A FM in Waupaca.

The stations were handed to her son, Bill Laird, who has continued to run them and holds a Construction Permit for a new FM radio station in the town between Stevens Point and Appleton, Wisc.

Now, Laird is retiring, and he’s agreed to sell the properties.

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