Chairman and CEO of Campbell Ewald, Bill Ludwig, will serve as 2012 Chief Judge for the 21st annual Radio Mercury Awards competition. Entries are now being accepted for creative work that pushes the limits in audio advertising.
Throughout Ludwig’s creative career he was responsible for developing several iconic campaigns and now leads the Agency with a roster featuring many of the most recognized brands in advertising including General Motors, OnStar, Alltel Wireless, Kaiser Permanente, the U.S. Navy and the U.S. Postal Service. Ludwig is a member of the American Advertising Federation Hall of Achievement and recognized as a true visionary and strategic leader in advertising. He also serves on the Ad Council’s Board of Directors and has served as the Radio Mercury Award Chief Judge in 2002.
The 2012 Call for Entry is now open for submissions. Prizes will be awarded in:
• BEST OF SHOW
• Integrated Radio Campaign Award
• Radio Campaign Award
• Agency/Production Company Commercial Awards (2)
• Public Service Announcement/Awareness Spot Award
• Radio Station Produced Commercial Award
• Spanish Language Commercial Award
• Student Produced Commercial Award
New to this year’s awards, a Radio Innovation prize will also be awarded. This new award will seek out ahead of the curve, groundbreaking, out-of-the-box, revolutionary radio creative work.