Bloomberg Radio, the 24-hour source of business news and financial info, in conjunction with Clear Channel Media and Entertainment Boston, announced Bloomberg Radio will debut on Clear Channel’s WXKS 1200AM/94.5FM-HD2. The station is currently branded as “Matty’s Comedy 1200 AM.”
Beginning 3/1, Bloomberg Radio WXKS 1200AM/94.5FM-HD2 will be the only all business and financial news radio station available throughout Boston, offering Bloomberg’s signature programming and up-to-date market coverage, in addition to local news, traffic, weather and sports.
With its flagship station WBBR 1130AM in New York, Bloomberg Radio now reaches two of the leading financial services and wealth management markets in the country.
“We’re excited about expanding Bloomberg Radio into Boston, an important market for those who manage money, move the markets and shape the innovations of tomorrow,” said Al Mayers, head of Bloomberg Radio. “With Bloomberg 1200AM and a signal for those with HD radio on 94.5FM-HD2, Bostonians can tap into the insightful conversations with influential analysts, economists, and business leaders that Bloomberg Radio is known for.”
“Boston is one of the top markets for financial services, technology, healthcare and higher education,” said Mary Menna, Market President for Clear Channel Media and Entertainment Boston. “Our agreement with Bloomberg Radio to provide its premiere business content to Boston listeners is a perfect fit for this area.”
As part of the launch, Bloomberg Radio has formed a strategic partnership with Boston-area Bentley University, in which Bentley will provide primary access to its leading faculty and staff, adding insight and perspective to listeners. Bloomberg Radio and Bentley will also co-produce content, drawing on Bentley’s academic resources, and Bloomberg Radio will present programming incorporating students, including the award-winning Fed Challenge team and student-run Bentley Investment Group.
Bloomberg Radio, which recently celebrated its twentieth anniversary on the air, is part of Bloomberg Media Group together with Bloomberg Television, Bloomberg Businessweek and Bloomberg Markets magazines, Bloomberg.com, Businessweek.com and Bloomberg products for consumer mobile platforms and tablets. In addition to Bloomberg 1200 AM in Boston, Bloomberg Radio can be heard on WBBR 1130 AM in New York, New Jersey and Connecticut areas; SiriusXM Channel 113, on iHeartRadio.com and on the Bloomberg Radio+ app for iPhone and Android.