Broadcaster, Inc. a new site for social video networking has begun testing various advertising placements on its website, Broadcaster.com. Broadcaster.com will offer advertisers the unique option of reaching specific channels within the site, and the Company is developing a targeted communities section as well. Using this approach, advertisers can reach a highly targeted audience, providing them an optimal return on their advertising dollars. Broadcaster.com began testing its advertising concept in July of this year using both traditional and innovative marketing methods. It has been able to attract both the more traditional advertisers such as Netflix, American Express and Verizon, as well as niche market advertisers selling iPhones, ringtones and celebrity videos.