Campaign is the lead in another diffuse week

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The five media surveyed by the Project for Excellence in Journalism expressed a great deal of disagreement on which stories were deserving of the spotlight during the week of 10/14/07-10/19/07, but they all agreed that the 2008 presidential campaign was deserving of some degree, putting it back on top of the chart with an 11% overall share of the newshole. No other story earned above 6%, which was the score that Pakistan events earned thanks to a strong showing online. Adding Iraq, Pakistan and terrorism stories together, however, gets one to 18% overall, underscoring the ongoing focus on Mideast strife. The biggest story from the previous week to disappear from the top ten charts entirely was the student shooting in Cleveland.

Story Overall Newspr Online NetTV CATV Radio
2008 campaign 11% 14% 6% 5% 16% 9%
Pakistan 6% 5% 12% 7% 5% 2%
Iraq policy 5% 4% 4% 4% 5% 9%
Iraq events 4% 6% x 3% 4% 6%
Immigration 3% 6% x x 5% x
US economy 3% 3% 6% 5% x 3%
Health care 3% x 4% x 2% 7%
Domestic terrorism 3% 4% x x 4% 4%
Staph infection 3% 3% x 4% x x
Michael Mukasey 2% 2% 3% 4% x x
Iraq homefront x 3% x x x x
Putin’s trip to Iran x x 6% x x x
Pedophile in Thailand x x 4% x x x
Israel/Palestine x x 4% x x x
Baseball playoffs x x 3% x x x
Tornadoes x x x 5% 4% x
Larry Craig x x x 3% x x
October heat wave x x x 2% x x
Dalai Lama to US x x x x 3% 2%
Iran x x x x 3% x
Randi Rhodes incident x x x x x 4%
Nobel prizes x x x x x 3%

Source: Project for Excellence in Journalism