SMG is online with TVB ePort

TVB ePort received its first electronic orders from Starcom MediaVest Group (SMG) last week, connecting the electronic platform to its biggest agency to date.SMG,...

Alliance to Save Energy launches radio PSAs

As part of the growing frugality and coupon-clipping trends in this difficult economy, smart, frugal radio listeners confronted with gasoline prices at every turn...

Lotus chooses Marketron

Marketron has won a contract to provide broadcast management and e-commerce solutions to Lotus Communications. Lotus is one of the largest privately owned radio...

Broadway Systems signs with Google TV Ads

Broadway Systems, provider of a software platform designed to help cable networks manage multiple aspects of their advertising businesses, announced a collaboration with Google...

Mutual of Omaha sponsors new commercial format on Hallmark

Hallmark Channel has created a new commercial format for its on-air advertisers titled "Fast Break," which features shorter commercial pods exclusively sponsored by a...

Cox Marketing Services partners with Orlando

Cox Radio’s Cox Marketing Services has partnered with the City of Orlando for a new public safety campaign designed to decrease juvenile crime throughout...

Gas Station TV, Toyota team for “Prius Neighborhood”

Gas Station TV and Toyota announced the launch of "Prius Neighborhood," a first-of-its-kind TV program on Gas Station TV. The community relations program broadcasts...

Nationwide is on CMT Music Awards’ side

Nationwide Insurance will share behind-the-scenes photos from the 2009 CMT Music Awards with fans through Twitter. Nationwide is a sponsor of the CMT Music...

Radio reaches more than 235 million persons

So says Arbitron, regarding age 12 and older over the course of a typical week, according to the RADAR 101 National Radio Listening Report which releases Monday, June 22, 2009. Listening to RADAR

Washington Times sponsors Rick Amato Show

The Washington Times is expanding its award-winning journalism by becoming the title sponsor of the Rick Amato Show on KCBQ 1170 AM, in San...

Southwest Airlines presents “Mr. Destination”

The word “destination” has a double meaning in Spanish – it can describe a travel destination or your future. For Southwest Airlines, it is...

JWT: Today's brands in danger of “Genericizing”

Marketers must evolve how they handle short-term selling tactics -- a primary focus of brand activity during this recession -- or they risk their...

Sun Radio Network signs “Xtreme Radio”

Sun Radio Network  announced the signing of a long-term advertising and affiliate rep deal with New York based “Xtreme Radio with Stephen Baldwin &...

JHU, partners launch “Research Means Hope” campaign

The JHU Gazette reports with medical science on the verge of numerous breakthroughs to cures and treatments for a host of human diseases, a...

TNT unveils “Random Acts of Brideness” promotion in NYC

On 6/15, the day before the new original series “Wedding Day” premieres, TNT will commit “Random Acts of Brideness” in New York.  A collection...