HD Digital Radio Alliance launches new campaign
A new ad flight from the HD Digital Radio Alliance invites America to "Make the RIGHT Choice America - Upgrade to HD Radio." The...
The CW, Honda pact for sweepstakes event
Marking the largest sweepstakes in the network’s history, The CW and Honda have formed a strategic partnership to offer viewers a chance to win...
Dial-Global merging duplicative formats
Here’s a story you don’t hear often in radio: Consolidation with consideration. When Dial-Global purchased Jones MediaAmerica, they doubled in size—especially with satellite-delivered formats....
TV, radio figure in battle for Hispanic votes
Hispanic media companies have been laying the groundwork for a Fall windfall all year, and it is definitely paying off in the presidential sweepstakes....
Dial Global to launch “Nudge at Night”
Dial Global will launch “Nudge At Night,” a live, interactive music show for CHR/Top 40 stations, featuring successful personality Nudge. The five-hour program will...
Dial Global opens San Francisco sales office
Dial Global’s new San Francisco Sales Office will be opened by new hire Sarah Buckley whose title will be Vice President Network Radio and...
AMA goes multimedia for coverage message
The American Medical Association knows it can’t lick every disease out there. But it has a something in mind for immediate action: "There's one...
The AIGony of defeat?
The newest toy in the portfolio of Mr. and Mrs. John Q. Public and their fellow taxpayers is the lion’s share of insurance giant...
Extra credit bad for students?
That’s the point of a new multimedia campaign coming from the Advertising Council and the US Department of the Treasury. The pair are teaming...
Triton hits 3,500 affiliations mark
Triton Digital has signed its 3,500th station affiliate. Triton management attributes this achievement to its ability to provide a complete end-to-end solution comprising best-of-breed...
ESPN RADIO HD Launches 24/7 HD network with on-demand options
ESPN Radio, with partners Cumulus, Bonneville, and Red Zebra, announced the launch of an expanded line up, and 24/7 of on-demand options for FM...
CaribeVision launches multi-media campaign
CaribeVision Broadcasting Network says it is making a “substantial investment in advertising on television, print media, radio, billboards and outdoor signage” as it launches...
Telemundo unveils 5th “El Poder De Saber”
Telemundo announced the launch of its 2008-2009 "El Poder de Saber" campaign (The Power of Knowing), the network's multi-platform initiative that urges Hispanics to...
Visa names TBWA Worldwide AOR
Visa announced TBWA Worldwide has been appointed its global lead strategic and creative agency following a review of Visa’s incumbent agencies. The agency consolidation...
Summer TV Highlights issued
Carat Programming has highlighted summer programming performance for both network and cable TV covering the weeks of May 26-August 3, 2008, prior to the onset of summer games in Beijing