Sanjaya to star in new ad for Nationwide
Nationwide announced the next star of the “Life Comes at You Fast” campaign is Sanjaya Malakar, former contestant on “American Idol.” Sanjaya will follow...
Posting plans revealed today?
Well, RAB told us on 5/20 the details would be revealed yesterday…now they say it will be this morning: The RAB, working with larger...
Advocacy group targets both parties
The Club for Growth does not want the Senate to approve a bill that would combat greenhouse gas emissions, and is targeting senators in...
Bellevue Radio signs for PPM in Seattle
Arbitron announced that Bellevue Radio Inc. has signed a multi-year contract for Portable People Meter radio ratings for KIXI-AM, KQMV-FM, KKNW-AM, KWJZ-FM and KRWM-FM...
Guitar Hero puts “Idol” finalists center stage
Fans of Activision’s Guitar Hero and “American Idol” were treated to some old time rock n’ roll during last the season finale with the...
Posting plans revealed today
The RAB, working with larger group owners, Katz Radio Group, Interep and Arbitron, will announce today posting resolutions and guidelines based on the 5/21...
Kevin Garnett stars in Verizon's “This is FiOS; This is Big” campaign
Eleven-time NBA All Star and Boston Celtics power forward Kevin Garnett is the latest A-list celebrity to star in a new campaign for Verizon...
Futbol de Primera announces upfront
Fútbol de Primera will unveil its 2009 and 2010 Radio Programming line-up in San Diego, prior to the Mexico vs. Argentina match to be...
TBWAChiatDay NY wins $100,000 Radio-Mercury Grand Prize
NYC agency TBWAChiatDay won the 2008 Radio-Mercury Awards $100,000 Grand Prize during the star-studded event and celebration in LA. The spot created for the...
Dingell, Stupak still on case of DTC pharma ads
Energy & Commerce Committee members John Dingell (D-MI) and Bart Stupak (D-MI) failed to get satisfaction from the heads of various pharmaceutical marketing departments...
David Verklin heading for cable?
Nothing official yet, but the NY Post reports David Verklin, former Aegis Media Americas CEO, has been tapped by the cable industry to lead...
NBCU Cable nets tops for ad recall
NBC Universal Cable Entertainment announced findings from IAG Research on ad effectiveness and program engagement. In Q1, its Bravo, SCI FI and USA, took...
Coors launches anti-drunk driving effort
Just in time for Memorial Day and the official kick-off to summer, Coors Brewing Company is launching a new alcohol responsibility initiative designed to...
Broadcast TV weaker; cable TV stronger this upfront
Lehman Entertainment & Broadcasting analyst Anthony DiClemente estimates Broadcast TV upfront dollars committed will likely to be down versus last year, with pricing increases...
Carl's Jr. & Hardee's campaign adds reality TV
After years of promoting the sit-down restaurant quality of its premium burgers, a new campaign for Carl's Jr. and Hardee's takes that notion farther...