Budweiser to run seven ads in Super Bowl
Anheuser-Busch is reportedly running seven humorous ads in this year's big game, which 2/3. Bud Light will be featured in six of the seven,...
Ron Paul radio ads airing in eight states
Texas Congressman and Republican candidate for president Ron Paul’s campaign is running a series of radio ads in Alabama, California, Colorado, Georgia, Florida, Louisiana,...
Firebrand launching first national campaign
Firebrand, the hottest spots from the coolest brands, on TV, web and mobile, will celebrate "the Holiest Day in Advertising," with the launch of...
NBC’s Zucker reaffirms upfront dump
NBCU CEO Jeff Zucker has all but set in stone what he’s been hinting at recently: NBC will not be doing an upfront this...
Fox set to sell last Super Bowl ad: 3 million?
FOX may sell its last 30-second spot for the Super Bowl as soon as next week, according to a Bloomberg story: “Fox is holding...
Anti-Gang campaign uses radio
“Gangs Want Your Kids.” is a sentiment U.S. Attorney McGregor Scott, in partnership with Valley Crime Stoppers, the Fresno Police Department and the Fresno-based...
MPG’s Kaki Hinton to keynote at RAB2008
Kaki Hinton, EVP/Managing Director at MPG, will deliver the luncheon keynote, “Motivating Today’s Retail Consumer,” on Tuesday, 2/12 during RAB2008 at the Hyatt Regency...
Pizza Hut airs Get-Out-The-Vote ad aimed at youth
Pizza Hut is airing a new ad encouraging young Americans to get involved in the political process by voting for the next U.S. President....
Zenith Media announces reorg
Zenith Media USA, a unit of Publicis Groupe SA, announced a major restructuring of its buying operations on Friday. The reorganization reflects the development...
Zenith Media announces reorg
Zenith Media USA, a unit of Publicis Groupe SA, announced a major restructuring of its buying operations on Friday. The reorganization reflects the development...
ION, Omnicom strike multicultural programming deal
ION Media Networks, in collaboration with African-American TV syndicator Star Media and Omnicom’s OMG Entertainment & Sports unit, announced a strategic partnership for the...
NBC forms content, sales deal with Ideacast, University Network
NBC Everywhere announced the expansion of its digital out-of-home network, adding fitness centers and colleges to its growing portfolio. The group has entered into...
Eight ways DR Radio enhances DRTV campaigns
Jeff Small, CEO, and Brett Astor, Vice President of Strategic Media recently wrote a paper addressing the synergy or DR Radio and DRTV campaigns:“Considering...
Eight ways DR Radio enhances DRTV campaigns
Jeff Small, CEO, and Brett Astor, Vice President of Strategic Media recently wrote a paper addressing the synergy or DR Radio and DRTV campaigns:“Considering...
Warner Bros., National CineMedia form marketing partnership
Warner Bros. and National CineMedia have formed a partnership to provide pre-feature entertainment content and advertising in movie theatres nationwide. Warner Bros. will provide...