Radio can sell groceries, cell phones, cars and furniture, but can it sell itself? The radio industry often complains that agencies are out of touch. Is this true, or does the radio industry fail to make the most important first sale — selling itself to the agency? The answer may come at the Hispanic Radio Conference in Fort Lauderdale.
It was another difficult session for Cumulus Media on Monday, while Spanish Broadcasting System shares continued their swoon
With all the excitement over the 13x per year 6+ PPM Reports, Nielsen tracks markets all the way to
This trip will not follow any geographical parameters
A system that allows host broadcasters to capture live moments and make them immediately available is now available
The new pact allows Univision radio station to continue using Nielsen PPM and diary data in all markets.
The Canadian Broadcasting Corp. (CBC) has refused to air an ad produced by watchdog group Friends of Canadian Broadcasting which challenges the government’s takeover...
Are you or your company contemplating a Local Marketing Agreement (LMA)? Here’s some advice for your broker.
It's another big week for QSRs at cable TV. While Burger King fell to No. 4 from No. 2, a competitor zoomed from No. 16 to No. 5 in the latest Media Monitors Cable Spot Ten report. What other brands are actively using spot cable? Click here now to get the answers!
When RBR+TVBR reports on a broadcast transaction, we report the full value of the sale. When the IRS looks at it, it sees a variety of assets, many of which are treated differently for tax purposes. As attorney Erwin Krasnow of Garvey Schubert Barer explains, the way the total is broken down is important.
Emmis Communications has emerged as one of the radio industry's stars on Wall Street. It's gone nowhere but up since the start of 2018, and after some recent profit-taking resumed its climb in value in Thursday's trading. Could a new three-year high be on the way?
Last year, Nielsen and Simulmedia brought together a core group of researchers, marketers and
Republican Ajit Pai, the newest FCC Commissioner, believes the communications sector can be a job generator if the FCC will get out of its...
In last week’s Media Monitors TV Spot Ten, GEICO leapt from #16 to #1 with 20,522 spots
Q4 revenues were down 19% to $46.4 million for Fisher Communications, largely due to the lack of political advertising. But the company reported a huge increase in net income due to closing the sale of Fisher Plaza.