Confidence up slightly, as are prospects for holiday spending
It is not even close to time for Munchkins to take to the streets and start singing “Ding Dong the Recession’s Dead” or anything...
If Steve Jobs ran your broadcast station
How would Steve Jobs stop the bleeding? #1. Remove the bozos. #2. Simplify. Identify. What business are we in? #3. Fix it or ditch it. Prioritize,
FCC again proposes a standardized program report form
As it had promised in its recent public file rulemaking, the FCC has issued a Notice of Inquiry to explore adoption of a standardized...
Rating the states of the union, and some cites too
When it comes to representation in the US Senate, all states are created equal. However, this equality does not extend to the House of...
Where to go for radio
Radio industry is going through change. Whether or not radio will benefit from the changes is up for discussion. For a different perspective, let's not dive
Media Outlook 2012 — the Financial Manager's Perspective
With so much uncertainty about what the economy will look like over the next several weeks, let alone months, how can we develop any...
Holy Cow! Another Darn Ownership Report?
No matter how many FCC warnings are issued, counsel reminders emailed, or announcements published in the “trades,” there are always some broadcasters who miss...
Some prognosticators say the holiday glass is half full
Why all the gloom and doom? It’s the holidays! People don’t want to end the year sitting around fretting about a sour economy and...
The 2012 Network Radio Upfront: DG/WW1 merger, digital on the radar
In RBR-TVBR's annual network radio upfront report, we ask top media agency buyers and sellers in the space for their take on next year’s...
New FCC Public File Proposal
The FCC has abandoned its 2007 effort to expand public file reporting and disclosure obligations. Instead it proposes a more modest migration from paper...
Boomers getting set to downshift into new lifestyles
The Baby Boom will continue to have a profound effect on every aspect of American life due to the massive population of the demographic...
What happened to contextual advertising?
In January of 2010, Clear Channel Radio announced the ability to automatically and reliably insert any length of audio spot immediately after specific programming...
The best creative advice you could possibly give a local direct client
From our September, 2011 Manager's Business Report (MBR): The success or failure of a local direct businesses’ advertising campaign can often be directly attributed...
Consumer October sentiment more a trick than a treat
The BIGreasearch take on consumer confidence in October 2008 – right when the financial sector was in the midst of imploding – was 19%....
Silly Putty-powered ideas
If you think about it, Silly Putty is the physical embodiment of all the best characteristics of brainstorming and idea generation.