Cable show identified our three screen opportunity
Last week at the The Cable Show the iPad was linked to a set top box. Data was exchanged between the two devices. The technical process of linking a set top box
Internet radio has everyone talking
One of radio’s oldest formats has found a new home on Internet radio. Talk radio, long the stalwart of the AM broadcast band, is alive and thriving online
Targeted web ads: a look at how they’re regulated
With recent news that broadcasters are finally monetizing their web pages and selling advertising, in some cases doing better with online advertising than
AccuRadio: Internet radio's canary in the coal mine?
Has Internet Radio stopped growing? We first raised the question last month in this space after Arbitron released research that showed
How social media helped me build a bridge
If you told me one year ago that I would be invited to participate on a Hispanic PR conference panel featuring the “top guys in social media,” I probably would have
Coverage Enhancement for HD Radio
As HD Radio becomes more important to broadcasters’ business models, there is a greater than ever need for reliable reception on mobile and stationary receivers. HD Radio coverage
What the cable networks can teach us about news branding
How will local TV branding change in the coming years? If you want to get a good look at where we're headed, the national...
Mix Up the Structure of Story Packages
If you look at the basic structure of a newscast, it has changed very little since it was invented more than fifty years ago. Back in the days before clicker-happy viewers
Applying the "Lessons From Conan O'Brien" to Talent Contracts
The Financial Manager’s Perspective: Most of us took note of Conan O’Brien’s $32.5 million settlement earlier this year
Seeing if global imperatives translate to a local business
PricewaterhouseCooper has a new report out called “10 Minutes on Competitive Advantage,” which attempts to briefly distill the thoughts of CEOs from across
Seller Financing: The first last resort in a tough sales market
With bank financing virtually non-existent, most broadcast station deals will require seller financing. RBR/TVBR asked
2010 Infinite Dial Study offers clear direction for streaming broadcasters
According to the newly released Infinite Dial study, listening to Internet radio didn’t increase much from 2009 to 2010
An elephant’s-eye view of the 2010 battlegrounds
It is not our aim to take sides in the upcoming battle for Congress in the upcoming 2010 midterm elections. It is, however, our aim to give advance notice of where the
The Future is Bright for Internet Radio
Two research studies were presented that provide excellent data on Internet radio and digital audio's growing audience.Radio Futures 2010 is an independently funded study...
How to Write a Great Weather ID
In past articles, I’ve talked about how to write a great news ID, but what about weather? Just as with other short promos, there is never enough time