CBS fights Idol with drama

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Fox was still far and away the 18-49 leader last week with its lineup led by “American Idol,” but CBS claimed the Households and average viewership crowns with its strong lineup of dramas, plus “60 Minutes.”


CBS scored an HH average rating of 6.9 and 11 share, with Fox at 6.4/10, 5.3/9, NBC 3.9/6, Univision 2.0/3, CW 1.2/2, MyNetworkTV 1.0/2, Telemundo 0.6/1, Ion 0.4/1, TeleFutura 0.3/1 and Azteca America 0.1/0.

In the 18-49 demo it was Fox, CBS, ABC, NBC, Univision, CW a tie by Telemundo and MyNetworkTV, TeleFutura, and a tie by Azteca America and Ion.

Here are the week’s top 20 shows.

Nielsen Television Index Ranking Report

Network primetime (Live + SD) week of 03/09/09 – 03/16/09

Rank

Program

Network

HH Rating

HH Share

2+ Audience (000)

1

AMERICAN IDOL-TUESDAY

FOX

14.6

23

25767

1

AMERICAN IDOL-WEDNESDAY

FOX

14.6

22

25547

3

DANCING WITH THE STARS

ABC

14.1

21

22829

4

CSI

CBS

10.3

16

17132

5

DESPERATE HOUSEWIVES

ABC

9.1

14

14602

5

GREY’S ANATOMY-THU 9PM

ABC

9.1

14

13642

7

CSI: MIAMI

CBS

9.0

15

14215

7

MENTALIST, THE

CBS

9.0

14

14322

9

CRIMINAL MINDS

CBS

8.9

14

14342

10

CSI: NY

CBS

8.6

14

13633

11

NCIS

CBS

8.5

13

13518

12

60 MINUTES

CBS

8.1

14

12870

12

TWO AND A HALF MEN

CBS

8.1

12

13437

14

COLD CASE

CBS

8.0

12

13025

15

HOUSE

FOX

7.3

11

12384

15

SURVIVOR: TOCANTINS

CBS

7.3

12

12818

17

ELEVENTH HOUR

CBS

7.2

12

11608

17

LAW AND ORDER:SVU

NBC

7.2

12

11066

19

CASTLE

ABC

7.1

12

10760

20

BROTHERS & SISTERS

ABC

7.0

12

10435

Source: The Nielsen Company