CBS Interactive and Sports Illustrated link up


A partnership with The Sports Illustrated Group will have and sharing and distributing content with SI. The deal covers various digital and print assets., the online high school sports site of CBS Interactive, will now be featured in’s High School section front, as well as become the engine for the iconic Sports Illustrated Faces in the Crowd franchise both in print and digital. will feature direct links across its site to’s award-winning writers, including Peter King and Tom Verducci. will promote live sports video on such as SEC Live and Fantasy Football Today.

“We’re thrilled to be partnering with Sports Illustrated for a deal that truly highlights the strengths of two very powerful brands in sports media,” said Jason Kint, Senior Vice President and General Manager, “The increased exposure for through its association with Faces in the Crowd, as well as the content sharing with Sports Illustrated writers on, should truly be a winning combination for both sides,” he added.

“The prospect of teaming some of the assets of The Sports Illustrated Group with is truly exciting. The combination will provide an outstanding service to users as well as shine a brighter light on our collective efforts,” said Managing Editor, Paul Fichtenbaum.