Less than a week before the two-hour finale of “Big Brother 11,” CBS is already making plans for Big Brother 12. The network has ordered another edition of the hit reality series for broadcast in the summer 2010.
The three-times-a-week series has once again turned into a summer sensation, growing its audience both on-air and online for CBS and CBS Interactive platforms.
Big Brother 11 is one of only a handful of programs to post growth in its 10th season. Compared to last summer, It is up +7% in viewers (7.08m from 6.60m), +4% in adults 18-49 (2.5/08 from 2.4/07) and +5% in adults 18-34 (2.0/07 from 1.9/06). Each of the three weekly broadcasts are also posting summer-to-summer growth.