He’s currently the PD at CBS Radio’s WIP-A/FM in Philadelphia. The new stripes are effective 1/2 with the position being based in New York. He’ll support PDs in 27 major markets, focusing on identifying and recruiting on-air talent, both established and up-and-coming, as well as seeking out new format opportunities.
Said Chris Oliviero, EVP/Programming, to whom Jeff will report: “Jeff has consistently and successfully answered every challenge he’s faced during his career at CBS Radio. With such diverse format experience and a respected reputation, both in and outside our company, I have no doubt he is ready to tackle this exciting and critical next chapter. Jeff will be a great complement to our corporate programming team.”
Sottolano will also maintain ongoing communications with external industry and charitable organizations, and work closely with the division’s digital media business to ensure a seamless cross-platform product and brand experience.
Sottolano began working with CBS Radio in 2001 when he joined WZNE-FM in Rochester, NY as an intern. He was named Promotions Director in 2002, and two years later was promoted to Program Director/On-Air Personality. In 2006, he moved to WYSP-FM Philadelphia where he assumed a variety of programming and marketing roles during his tenure, including PD beginning in 2008. He was instrumental in launching the Danny Bonaduce Show that same year, and worked closely with record labels, concert promoters and artists on events and promotions.
Sottolano assumed programming oversight of WIP in 2011 when the AM sports station premiered a simulcast on WYSP as SportsRadio 94WIP.