CBS Radio has been in beta test with the company for the last couple of weeks and will roll out live to stations beginning this week. They are working with a video production company called StudioNow who offer a number of editing services for the creation of online editorial content or ads. StudioNow, through their online applications and network of editors, is able to take a raw video clip produced by the stations and turn it around into a fully edited segment, including appropriate music beds, graphics, opens and closes, among other features.
Additionally, they are also able to offer StudioNow’s services to their clients to create pre-roll ads for them that will run on CBS Radio’s media player.
StudioNow created videos will be available for viewing on the stations websites in the next couple of weeks.