CBS wins Thursday w. live eviction of 'Big Brother'

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During last night’s LIVE eviction on BIG BROTHER, the Houseguests voted to evict Cassi, the 26-year-old model from Allen, Texas.


“Big Brother Thursday” Posts Across-the-Board Gains from Last Week.

CBS Wins Night in All Key Ratings Measures.

During last night’s LIVE eviction on BIG BROTHER, the Houseguests voted to evict Cassi (pictured), the 26-year-old model from Allen, Texas, who now resides in Nashville, by a vote of 9-0.  Following her departure, ex-partner Shelly received the coveted Golden Key, which guarantees her a spot in the final 10.

Following the eviction ceremony, the Houseguests competed in the “Big Brother Online” Head of Household competition, where they answered questions based on the recent “America’s Vote” poll on CBS.com.  Rachel’s answers were most in line with the rest of America, enabling her to capture the HOH title for the second time this season.

Thursday’s BIG BROTHER live eviction show was the night’s top program in viewers and key demographics, posting across-the-board increases from last week, according to Nielsen preliminary live plus same day ratings for July 21.

BIG BROTHER THURSDAY was first in households (4.1/07), viewers (6.73m), adults 25-54 (3.0/08), adults 18-49 (2.5/08) and adults 18-34 (2.0/07) for the third consecutive week.  Compared to last week, BIG BROTHER 13 THURSDAY was up +3% in both households (from 4.0/07) and adults 25-54 (from 2.9/08), +9% in adults 18-49 (from 2.3/07), +5% in adults 18-34 (from 1.9/07) and added +120,000 viewers (from 6.61m, +2%). 

BIG BROTHER 13 THURSDAY was the night’s #1 program in viewers, adults 25-54, adults 18-49 and adults 18-34.

For the night, CBS was first in households (4.0/07), viewers (6.25m), adults 25-54 (2.3/06) and adults 18-49 (1.7/06) for the third consecutive week. 

(source: CBS)