CBS’s ‘Favorable Positioning Away From Advertising’

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Following Monday’s Closing Bell on Wall Street, CBS Corporation reported Q2 2017 results that surpassed expectations, coupled with profits that met the Street. Brian Wieser, a senior analyst at Pivotal Research Group who has emerged in recent months as a prolific pulse-taker of broadcast media’s publicly traded companies, likes what he sees: CBS execs hint that the company is shifting its revenue mix away from advertising and toward other activities, and those moves are “particularly positive.”

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