The Television Bureau of Advertising (TVB) announced that Chris Rohrs will leave at the end of 2009, concluding 10 years as President of TVB. Board Chairman Frank Comerford, from NBC Local Media, announced formation of a search committee to identify candidates and choose a successor to Rohrs. “It will be very hard to replace Chris Rohrs,” Comerford said.
“I believe in television more than I ever had,” said Rohrs. He told RBR/TVBR that this will not be a retirement, but he is not saying yet what the next phase of his career will be. Rohrs came to TVB after a 20-year career with Post-Newsweek Stations.