CityVoter.com, a social media platform for the insider’s scoop on the best of every city, has expanded its partnership with Raycom. CityVoter.com helped Raycom’s FOX affiliate FOX 43 determine the best of Knoxville in February and will now power the search for the best with contests in Myrtle Beach, South Carolina launching 10/26, Birmingham, Alabama launching 11/2 and West Palm Beach launching later this year.
CityVoter.com provides these market leading stations with the CityVoter best of social platform, allowing insiders who know a city best to share their insight with information, ratings, and recommendations on their favorite local businesses.
CityVoter.com works with traditional media companies—television, radio and newspapers—to help them successfully converge with digital media, engage and monetize local audiences, and immerse their brands into the local social experience. Each partner launches with a contest inviting consumers to nominate, vote for, comment on, and browse their favorite local businesses. Business owners compete with in-store signage, viral marketing, and free online photo profiles.
“We are pleased with the results we saw in Knoxville, and we’re looking forward to extending our relationship with CityVoter. We anticipate strong results in our new markets,” said Raycom’s VP of Digital Media, Pat LaPlatney. “We’ve experienced a nice boost in page views in Knoxville and have seen an increase in engagement with our local audience.”