‘Understanding the New American Mainstream’: Hispanics

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Are you ready to serve the diverse Hispanic consumer market?


It is a question we’ve asked in our now-concluded Hispanic Radio Podcast, and is now being posed to marketing and media professionals by Claritas.

A new 10-page report from the research company offers fresh details on the Hispanic market opportunity — including why Hispanic Households will spend $538,636 more than White American Households in their lifetime.

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