CNN launches interactive news app


CNN announced the availability of its CNN App on the App Store. The CNN iPhone App is purpose-built and designed to provide a visually-driven news experience for iPhone and iPod touch users.

“CNN’s new app for iPhone and iPod touch simplifies and amplifies news consumption, empowering users to get the news and information they need and want, anytime, anywhere,” said KC Estenson, general manager and SVP of “Simply put, the new CNN App puts the power of the world’s news leader right in the palm your hand.”

Maximizing the features of iPhone OS 3.1, the new CNN App showcases news of the day through text, video and photos.  It also features live breaking news video, push notification, localization and personalization tools, user-generated content capture and upload functionality through iReport, and more.

The App is available in the U.S. for $1.99 from the App Store on iPhone and iPod touch or at  Launch advertisers Chevron and Lexus will be featured in the CNN App with logo placement and banner ads.