GreenPath Debt Solutions is telling parents (and other adults) that the kids are back in school, and that means it’s time to start thinking about holiday gift-giving. Specifically, it’s time to make sure the access to capital will be there when you need it.
When we talk access to capital, we are not talking about mezzanine financing or tapping global bond markets – we’re talking checking credit reports and setting aside cash in advance of this year’s spending spree.
“It’s important to review your credit reports, to see if there has been any suspicious activity with your accounts,” said Katie Moore, credit counselor from nonprofit GreenPath. “The upcoming holiday season is a very busy time when it comes to using credit cards. If you don’t track your credit, you could be in for a surprise when you start gift shopping.”
Greenpath recommends setting aside $25 a week, with the goal of building up a $300 nest egg prior to the holidays.
RBR-TVBR observation: If it’s time for consumers to start thinking about having money for the holidays, it’s also time for broadcasters to be thinking about selling advertising time in the run-up to those very same holidays. Even though here in our neck of the woods it’s still hotter than a piece of coal in a blast furnace, it is time to turn our thoughts to sleigh rides, hot apple cider and ubiquitous ads telling everybody where the best sales on the hottest items are. Let’s get it in gear, folks!