The U.S. Supreme Court on March 4 issued its opinion in a case that deserves notice from broadcast media companies, their digital media partners, and marketers and advertisers doing business with radio and TV stations.
How so? It involves copyright law, and what the SCOTUS says could have a ripple effect on everything from branding your next station to a big money-making out-of-home event a competitor could “steal” right out from under you.
